Campaign on the Internet – what messengers give
29-09-2023
Instant messaging allows you to keep in touch with friends and family around the world, and opens up new opportunities for businesses in the area of promotion and marketing. Ads have appeared in applications of this type recently and are still a novelty. Let's check what tools and forms are available, whether they are effective in building relationships with customers and how to balance the need for promotion with respecting the privacy of users. Can ads in Messenger or WhatsApp be a valuable support for business, or are they a challenge in maintaining positive interaction in the virtual world of communication?